Front Cover Deconstruction: NO 2

'Vibe' itself has connotations of electronical and transmissive beats, which illustrates the magazine's focus on modern music. 

The mid-shot of the image engages with the reader's eyesight because they don't need to look too closely. Eminem's posture and body language evoke the idea of rebelliousness and defiance, a common stereotype associated with the rap genre. The exposure of his tattoos and choice of jewellery allows the audience to make assumptions about his life choices and personal beliefs. Vests are generally worn by labourers and tend to be associated with thugs, so this is complicit with the idea that the artist is in fact a rebel. Around his neck is a religious symbol, which begs the question whether it is simply part of his 'bling' or whether he is in fact a dedicated believer. 

In support of this, the main cover line 'Eminem comes clean' in answer to 'Vicodin. Valium. Methadone' establishes that he is defiant and the implication that he is revealing the truth inside engages the audience's interest.  Not only is 'come clean' a pun on drug-taking, but it carries the possibility that Eminem is starting to think differently about how he lives his life, thus offering insight to his fan base on his sense of morality and relating to the idea of confession expressed in the cross necklace.

Colour in this cover is quite provocative. Red, Black and Grey could evoke the danger and struggle that has come from society. Rap originated in the underworld and streets, often focusing its lyrics on themes such as anti-politics and wealth. Therefore the lack of positive connotations with the shades is a deliberate attempt to tribute the harsh lifestyle many rappers have endured. The colours and image emit intensity which could connote the type of audience the magazine is targeting.