My first flat plan is a very conventional sketch. The Masthead is located at the top of the cover with the selling line positioned directly underneath it. In addition to this, the dateline and price tag are found in small print above and below the masthead in order to lower their importance since they only provide statistical information.
I decided to allocate the left hand side to the cover lines in order to give it a structure and fluency, while also giving the main image complete control of the right side so that there are no distractions towards the photography. So as to not appear bland I used a secondary image to promote the range of content inside, with the belief that the audience will be more engaged if there is a variety of visual evidence to view.
The bar-code is situated in the bottom corner due to it's lack of relevance. Keeping it isolated means it cannot interfere with the main content of the front cover (although I am not a professional retailer I still feel like it will add authenticity to the magazine if one is included).
Finally, I wanted to add more creativity to the plan which is the reason for 'Additional Cover Line' being presented in a circle. I did this to try and fill the emptiness of the rest of the cover as well as show differentiation between the articles of the other cover lines.
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